Understand the fine line between persuasion and manipulation- Embrace the time-honored process of persuasion
- Understand what negotiation is and isn’t
- Implement six musts for a successful negotiation
- How to avoid being your own “worst enemy” while negotiating
- Offense and defense of the games negotiators play
- Preserving the relationship for post-negotiation
I work with organizations that want to leverage their intellectual property and learn the ins and outs of persuasive communication.
